Involuntary churn & failed payments
Payment failures and card declines silently drive 20-40% of gross churn in fintechs. Most have the dunning logic already — it just isn't tuned.
Unit economics, failed payments, take-rate and the compliance gaps parking enterprise deals: located, priced and ranked in a written report, reviewed and signed by the founder.
7 questions · 3 minutes · no email needed to see your grade
CAC payback at 23 months. A SOC 2 gap is stalling pipeline.
Payment failures and card declines silently drive 20-40% of gross churn in fintechs. Most have the dunning logic already — it just isn't tuned.
A missing SOC2 Type II or incomplete PCI DSS control parks six-figure enterprise deals in security review for months. Founders rarely know the dollar figure stalled.
Fully-loaded CAC segmented by motion — not blended — is what investors actually underwrite. Most fintechs are 20-35% higher than they think once all motion costs are included.
Every tier follows the same path. Only the depth of the diagnosis changes with the price.
Choose the tier that fits your ARR, or take the free grade first and let it point you to one.
2 minutes18 questions on pricing, retention and pipeline. Anything you don't have is flagged in the report, never guessed.
About 15 minutesEvery leak located, priced and ranked, with the fixes in order, reviewed and signed by the founder.
18–24 hours · Starter 48–72Four inputs, one directional estimate from published benchmarks. It is a preview, not the diagnostic.
Directional only. The diagnostic replaces every estimate with a figure from your own numbers.
What's your fully-loaded CAC by motion — and is payback inside the 18-month Series A bar?
Which SOC2 or PCI DSS gap is parking which enterprise deals — and what's the dollar figure stalled?
How much of your gross churn is payment failure vs true cancel — and what's the recoverable slice?
Is your interchange, take-rate, or platform fee capturing the value you've built — or priced at launch vintage?
Is your burn multiple inside the Series A bar — and which GTM motion is the efficiency drag?
These five are read first. Each tier below states exactly how far the diagnosis goes beyond them.
Pick the tier that matches your ARR. Every diagnostic is reviewed and signed by the founder and delivered in writing.
The 3 most painful fintech frameworks on your real numbers — plus the compliance-gap-to-deal-blocking map. Sharp first read before the full diagnostic. vs $15K–$50K specialist consultants charge for the compliance scoping alone.
Seed to Series A. The full board-grade diagnosis — dollar-precise on every framework, priced to your stage. About 0.5% of the ~$675K–$1.35M a sub-$5M-ARR fintech is typically bleeding.
1% gain ≈ up to $10K/yr at your scale
Seed to Series A. The full board-grade diagnosis — dollar-precise on every framework, priced to your stage. About 0.5% of the ~$675K–$1.35M a sub-$5M-ARR fintech is typically bleeding.
1% gain ≈ $10K–$30K/yr at your scale
Series A to B. The full diagnosis plus a deeper pass, sized to a scaling fintech team. About 0.5% of the ~$1.35M–$2.25M a $5M–$25M-ARR fintech is typically bleeding.
1% gain ≈ $30K–$150K/yr at your scale
Series B+. Everything in Growth, at the depth a mature fintech org needs. About 0.5% of the ~$3M+ a $25M–$50M-ARR fintech is typically bleeding.
1% gain ≈ $150K–$500K/yr at your scale
A board-grade PDF for each tier. The $900 Starter covers the 3 deepest fintech frameworks — all 18 scored including the compliance readiness map — cover, exec summary, dollar-quantified findings, compliance-gap-to-deal-blocking map, unit-economics stress test, and a 30-day priority queue. The Founder tier runs all 18 frameworks at greater depth.
PMP®- and RMP®-certified senior planning engineer (BEng Hons). Every diagnostic is personally run, reviewed and signed by me — no outsourced analysts, no call-booking funnel. The methodology is public: judge the teardowns before you spend a dollar.
Judge the method before you buy. Public teardowns:
If a finding doesn't hold up, a number needs sharpening or an input is missing, we rework the diagnostic at no charge until you can act on it. All sales are final; the rework is the guarantee.
Start with the free grade. When you're ready, the diagnostic puts a dollar figure and a fix on every leak.