IRIntake ReviewRevenue diagnostics · EdTech
EdTech revenue diagnostic

People buy your product. They just don't finish it.

Completion, pricing model, B2B-versus-B2C focus and the retention chain behind your NRR: located, priced and ranked in a written report, reviewed and signed by the founder.

7 questions · 3 minutes · no email needed to see your grade

Reviewed and signed by Waleed Alvi, PMP® · RMP® No calls, written report UK company 17258465
Revenue Integrity BriefIllustrative sample

Completion at 19%. NRR 14 points below the funding bar.

Series-A EdTech · $4M ARR · mixed B2B/B2C

  • Pricing & packaging verdictPer-cohort + B2B contract
  • Completion vs 40%+ best-in-class19%
  • NRR vs 110% funding bar−14 pts
Founder-reviewed and signedIllustrative figures, not a client
Where revenue leaks

The leaks we find most often in EdTech platforms.

Leak 1

Low completion killing retention

Industry completion sits near 18%. Every learner who stalls is a renewal you've already lost — the churn shows up a quarter later looking like a pricing problem.

Leak 2

Subscription vs cohort pricing muddle

Per-seat, per-cohort, freemium, B2B contract: the model is half-built. The wrong pricing model caps ARR and confuses the buyer — a gap usually worth $150K–$400K/yr.

Leak 3

B2B vs B2C split focus

Selling to both and optimizing for neither. B2B EdTech retains near 85% at 8–10x LTV:CAC; B2C drops to ~40% at 5–7x. Picking the right motion is worth millions.

How it works

Three steps. No meetings.

Every tier follows the same path. Only the depth of the diagnosis changes with the price.

Pick your diagnostic

Choose the tier that fits your ARR, or take the free grade first and let it point you to one.

2 minutes

Answer the intake

18 questions on pricing, retention and pipeline. Anything you don't have is flagged in the report, never guessed.

About 15 minutes

Get your written report

Every leak located, priced and ranked, with the fixes in order, reviewed and signed by the founder.

18–24 hours · Starter 48–72
Try it on your numbers

Estimate your leak in 30 seconds.

Four inputs, one directional estimate from published benchmarks. It is a preview, not the diagnostic.

50/100
Estimated annual recoverable
$0
Get your full free grade

Directional only. The diagnostic replaces every estimate with a figure from your own numbers.

What the diagnostic reads first

Five frameworks built for the questions your board — and your next round — actually asks.

F1

Pricing & packaging fit

Subscription, cohort, per-seat, or B2B contract — and is the current model leaving learner-seat expansion on the table?

F2

Retention & completion

What does moving from 18% to 40%+ completion do to your NRR and ARR — sized against your stage and motion, anchored to cited benchmarks?

F3

Onboarding & activation

Where do learners stall between signup and first completed module — and what does fixing it do to retention?

F4

B2B-vs-B2C clarity

Are you selling to both and optimizing for neither? The motion verdict — with LTV:CAC and retention, side by side, and the call made.

F5

NRR gap vs 110% bar

How far do you sit from the retention number your next raise will price you on — and what closes it? (Your NRR vs the 110% funding bar, sized from your inputs.)

These five are read first. Each tier below states exactly how far the diagnosis goes beyond them.

Pricing

One-time price. No retainer, no calls.

Pick the tier that matches your ARR. Every diagnostic is reviewed and signed by the founder and delivered in writing.

Starter Any size · fast first read $450 one-time · flat, any size · delivered in 48-72 hours

The 3 most painful EdTech frameworks on your real numbers — plus the Enterprise Readiness Map (FERPA / COPPA / SOC 2). Sharp first read before the full diagnostic. vs $15K–$50K specialist consultants charge for the FERPA / COPPA scoping alone.

What you get
  • 3 deepest EdTech frameworks — all 18 scored
  • Your total revenue-leak figure
  • Completion & retention gap sized
  • B2B-vs-B2C motion analysis
  • Enterprise Readiness Map (FERPA/COPPA/SOC 2)
  • Board-grade PDF in 48-72 hours
Get the Starter read Card · Apple Pay · Google Pay — via Wise
Essentials Under $1M ARR · full diagnosis $900 one-time · ⚡ 18–24-hour VIP delivery

Seed to Series A. The full board-grade diagnosis — dollar-precise on every framework, priced to your stage. About 0.5% of the ~$675K–$1.35M a sub-$5M-ARR EdTech platform is typically bleeding.

1% gain ≈ up to $10K/yr at your scale

Everything in Starter, made complete
  • All 18 frameworks, fully scored
  • Every leak quantified in dollars
  • NRR gap vs 110% funding bar mapped
  • Your top 5 fixes, prioritized
  • 90-day roadmap + risk heatmap
  • Executive summary + health score
  • Notion + PDF, ⚡ in 18–24 hours (VIP)
Start the diagnostic Card · Apple Pay · Google Pay — via Wise
Founder Under $5M ARR · 1-25 people $3,600 one-time · ⚡ 18–24-hour VIP delivery

Seed to Series A. The full board-grade diagnosis — dollar-precise on every framework, priced to your stage. About 0.5% of the ~$675K–$1.35M a sub-$5M-ARR EdTech platform is typically bleeding.

1% gain ≈ $10K–$30K/yr at your scale

Everything in Starter, made complete
  • All 18 frameworks, fully scored
  • Every leak quantified in dollars
  • NRR gap vs 110% funding bar mapped
  • Your top 5 fixes, prioritized
  • 90-day roadmap + risk heatmap
  • Executive summary + health score
  • Notion + PDF, ⚡ in 18–24 hours (VIP)
Start the diagnostic Card · Apple Pay · Google Pay — via Wise
Most popular Growth $5M-$25M ARR · 25-100 people $6,000 one-time · ⚡ 18–24-hour VIP delivery

Series A to B. The full diagnosis plus a deeper pass, sized to a scaling EdTech team. About 0.5% of the ~$1.35M–$2.25M a $5M–$25M-ARR EdTech platform is typically bleeding.

1% gain ≈ $30K–$150K/yr at your scale

Everything in Founder, plus
  • A deeper, multi-pass analysis
  • Your real EdTech competitors benchmarked
  • Revenue recovered, modeled per fix
  • Full fix backlog, ranked by impact
  • 30-day written Q&A window
  • Notion + PDF, ⚡ in 18–24 hours (VIP)
Start Growth Card · Apple Pay · Google Pay — via Wise
Scale $25M-$50M ARR · 100-200 people $12,000 one-time · ⚡ 18–24-hour VIP delivery

Series B+. Everything in Growth, at the depth a mature EdTech org needs. About 0.5% of the ~$3M+ a $25M–$50M-ARR EdTech platform is typically bleeding.

1% gain ≈ $150K–$500K/yr at your scale

Everything in Growth, plus
  • A deeper, scenario-level strategic analysis
  • Written implementation guidance for top 3 fixes
  • Structured written brief with all findings
  • Senior written strategic debrief
  • Priority delivery
  • Notion + PDF, ⚡ in 18–24 hours (VIP)
Start Scale Card · Apple Pay · Google Pay — via Wise
Card, Apple Pay or Google Pay. Bank transfer (Wise) on Founder, Growth and Scale.Useful, or we rework it free. All sales final.Not sure which? Take the free grade first
Sample report

What you actually receive.

  • Cited benchmarks
  • Dollar-quantified findings (conservative/most-likely/high ranges)
  • B2B-vs-B2C motion analysis
  • Completion & retention gap sized
Format

A board-grade PDF for each tier. The $450 Starter covers the 3 deepest EdTech frameworks — all 18 scored including the Enterprise Readiness Map — cover, exec summary, dollar-quantified findings (shown as conservative/most-likely/high ranges), completion & retention gap sized, B2B-vs-B2C motion analysis, and a 30-day priority queue. The Founder tier runs all 18 frameworks at greater depth (~22 pages).

Who runs your diagnostic

Reviewed and signed by the founder.

PMP®- and RMP®-certified senior planning engineer (BEng Hons). Every diagnostic is personally run, reviewed and signed by me — no outsourced analysts, no call-booking funnel. The methodology is public: judge the teardowns before you spend a dollar.

Judge the method before you buy. Public teardowns:

Waleed AlviFounder, Intake Review · PMP® · RMP® · BEng (Hons)

Useful, or we rework it free.

If a finding doesn't hold up, a number needs sharpening or an input is missing, we rework the diagnostic at no charge until you can act on it. All sales are final; the rework is the guarantee.

Read the terms
Questions

What founders ask before buying.

Really no calls?
Really. Everything is async. You fill the intake, we deliver a written report. Your time stays yours. The only exception: if a finding needs a clarifying question, we ask it by email — never a meeting.
What if my completion data is incomplete?
We infer from your stage, ARR, motion, and pricing model using cited EdTech benchmarks. Every assumption is flagged. A complete, useful diagnostic still ships — and we tell you exactly which 3 numbers to capture to upgrade it.
Is $3,600 worth it?
The average EdTech diagnostic surfaces $200K–$600K in recoverable revenue — primarily from the completion-to-retention chain and the B2B motion analysis. Identifying which FERPA, COPPA, or SOC 2 gap is parking your enterprise pipeline — and sequencing the remedy to unlock it — routinely recovers multiples of the fee. And we don't stop at delivered: if it isn't useful, we rework it free until it is.
What format is the report?
A board-grade PDF for each tier. The $450 Starter covers the 3 deepest EdTech frameworks — all 18 scored including the Enterprise Readiness Map — cover, exec summary, dollar-quantified findings (shown as conservative/most-likely/high ranges), completion & retention gap sized, B2B-vs-B2C motion analysis, and a 30-day priority queue. The Founder tier runs all 18 frameworks at greater depth (~22 pages).
How do you handle confidentiality?
Standard mutual NDA on request, sent before intake. All anonymized analysis only — no name, logo, or identifying figures leave our system. UK Ltd #17258465 means real legal accountability.
Who is this for?
EdTech founders, CEOs, and Heads of Growth at $500K–$25M ARR with any B2B or B2B2C motion — online courses, corporate L&D, K-12 platforms, professional certification, or blended learning. If you're earlier, take the free Revenue Leak Snapshot first.

Know where completion is costing you revenue.

Start with the free grade. When you're ready, the diagnostic puts a dollar figure and a fix on every leak.

Get your free gradePrices